About Us

We're two paw-rents on a mission.

Our dogs aren’t our pets, they’re our family and we believe their health and nutrition are the foundation for them to live a happy and healthy life.

Our mission is to celebrate the individuality of all dogs by creating individualized supplements based on each dog's unique health needs and diet for more licks, laughter, and loving moments.

Bridging the gap between pet and human.

With over 35 years of collective consumer and healthcare expertise plus lifetimes of pet ownership and fostering wisdom, we decided to dedicate the next chapter of our lives to closing the gaps we observed between human and pet healthcare.

Our goal is to share the power of super nutrients before seeing the signs of needing them.

— Tara & Jess, co-founders DIG labs

Supporting and promoting rescue

From free supplements to cash donations, we partner with rescue groups in a variety of ways to give homeless animals the second chance they deserve.



Our favorite topics including nutrition, paw-renting hacks and more!